You only get one chance to make your first impression
The design is in second plan if we compare it with the business objectives. We must design according to the objectives and secondly optimize the aesthetics of the site.
This is achieved by optimizing for keywords within your website, the structure of your website and the referral links you have.
Web designs have to respect design trends to look modern. If your website hasn't been updated in the last 5 years, I'd recommend thinking about a redesign.
Google has emphasized the user experience. Remember, we "rent" the space and the Google search tool. We must play by their rules.
A website or ecommerce that looks very nice or very modern is of little use, but is not meeting business objectives, be it transactions or filling out forms.
50 internal pages -Blog Strategy and Advanced SEO.
12 internal pages and Basic SEO
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Bulk upload of 100 products - Advanced SEO and Google Analytics Strategy